The Men's Field Guide

Siri

3 articles

Abstract representation of Apple's Siri AI integrating with Google's Gemini neural network, symbolizing a major technological advancement.
Fuel & Fire

Apple Unveils Major Siri AI Upgrades at WWDC

Apple's 'ground-up rebuild' of Siri, now powered by Google's Gemini AI, marks a significant strategic shift in 2026.

Amélie Girard·June 13, 2026
A futuristic Apple device screen showing an abstract Siri interface in a professional, dimly lit tech office setting, symbolizing advanced AI with ethical constraints.
Field Tested

Apple Exec Rejects Idea of Siri as AI Girlfriend Companion

Craig Federighi, Apple's software chief, recently dismissed the idea of Siri as an AI girlfriend or boyfriend.

Dasha Orlova·June 12, 2026
A sleek, modern interface showing a digital assistant's chat history with options to auto-delete conversations after a set period.
Fuel & Fire

Apple's new Siri app will auto-delete chats

In iOS 27, Apple grants users the power to make Siri conversations vanish after 30 days, a year, or instantly, mirroring controls previously reserved for text messages.

Amélie Girard·May 18, 2026